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StyleWednesday 28 October 2026

Happy Socks Gives Hello Kitty a Second Drop, Sized for Small Feet

The second Happy Socks × Hello Kitty drop is six kids' designs, and the UK store has all six at £10 a pair.

Product photo: a pair of pale green kids' crew socks with white clouds and small Hello Kitty faces, laid flat on a white background.
© Happy Socks / © 2026 Sanrio Co., Ltd.Report this image

Happy Socks has put out a second drop of its Hello Kitty collaboration, and this one is aimed at children. Happy Socks Japan lists six kids' crew sock designs for Drop 2, and the same six are on the Happy Socks UK store at £10 a pair.

The UK names are Cloudy, Flower, Face, Stripe, Dot and Stripes & Bows. Cloudy is pale green with white clouds and Hello Kitty peeking out between them, going by the product photos. The other names point to their patterns: flowers, Hello Kitty's face, stripes, spots, and stripes with bows.

In Japan, the drop went on sale on 23 October online, at Happy Socks' Rakuten shop and at the Lumine Est Shinjuku store in Tokyo, according to a press release from Styling Life Holdings. The kids' pairs cost ¥1,540 there, in sizes for ages 4 to 6 and 7 to 9. Japan also gets two adult sport three-packs, in white, grey and black, at ¥5,940, which are not on the UK page.

The UK Hello Kitty page also carries gift boxes, from a £24 kids' three-pack up to a £69 six-pack.

Happy Socks' US site was down for maintenance when we checked, so US availability isn't confirmed.

Stripes & Bows is the one to pick if your child can't decide between two of the others.

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